Diana Kimball

Ian Ayres, Super Crunchers

I was reading through the Kindle “popular highlights” for this book to refresh my memory, and was struck by something: almost every highlight was a sentence about a useful website—or, in this case, Excel function—that the author mentioned by way of anecdote. This suggests to me that readers were highlighting the passages as a way of noting to themselves, “I should check this out.”

If you use a tool or handy shortcut as a matter of course, I’d recommend broadcasting that fact widely, even if you think it’s common practice. The tool or the use case will almost always be news to somebody, and that’s how we learn from one another.